Typeface Talk on "To the Best of Our Knowledge"

Public Radio International

Wisconsin Public Radio’s “To the Best of Our Knowledge“ show had a great typography-related discussion today for all you Typophile nerds out there.

Jonathan Hoefler and Tobias Frere-Jones discuss one of their more famous typefaces, Gotham, and how the Obama campaign came to use it. Then Matthew Carter discuses his most recognizable creation—Verdana. And, yes, there is a bit about IKEA’s adoption of this screen font, along with a few animated reactions, heh.

The remaining interviews are nice as well, Kitty Burns Florey (whose name sounds like a rather scary children’s story) discusses her latest book “Script and Scribble: The Rise and Fall of Handwriting“ and Tracy Honn of the Silver Buckle Press talks about the Golden Official #6 press from the late 1800s.

Check out the audio here—enjoy!

date Posted on Sunday, 01 Nov 2009
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